Thursday, January 28, 2010

An Open Letter to Steve Jobs

Dear Steve Jobs:

Apple just posted its highest ever profits for first quarter sales. That’s $16.8 billion in revenue. I can’t even begin to count to that number. Nevertheless, congratulations.

I’d like to tell you that I am one of those who contributed to that mindboggling amount.

In that first quarter alone, I purchased an iPod Nano, iPod Touch, and a Macbook Pro. And that’s not counting the accessories I got at the Apple Store. One of my favorite brands is Giordano and it has been for years. Last year, I didn’t buy a single thing from Giordano. Not even a crew shirt. I saved it all for your Apple stuff.

I must have purchased every single version of the iPod that I have my own iPod showroom at home.

If it’s too much to ask, I implore you not to make any more iPods. They’re already fine as they are. If I need anything more, then what can my Macbook Pro not supply? And it’s not like these items are cheap.

The Apple iPad is making my head spin already. If I get that too, then there goes my budget for a vacation this year.

Nowadays, an Apple a year keeps not only the doctor away but all other purchases as well. Time was picking apples meant going to an orchard, now it means going to an Apple Store.

Maybe the environmental footprint saves some bucks and trees but I don’t even have a fraction of your wealth. For hardworking joes like me, Apple products are a luxury.

The iPod is fine as it is. I think that last thing that we need is a new design for an iPod. Maybe with your genius, you can find a cure for the common cold or cancer. I’m that much of a believer in your genius.

But please… hold off for the moment on iPods.


Your loyal customer,

Rick Olivares

P.S. By the way, If you have any openings, I’d love to work for you.

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